Tobacconomics
This study analyzes the tobacco control policies that have been implemented in Mexico over time, focusing in particular on the effectiveness of tax policies in reducing cigarette consumption and the impact of smoking on public finances. To this end, it presents both the legislative measures and the actions taken since Mexico signed
the Framework Convention on Tobacco Control. Despite these efforts, prevalence in Mexico remains high, since one of every fi ve Mexicans over the age of 12 is in the habit of smoking. The different reasons include the increasing affordability of cigarettes, the serious shortcomings in the implementation of smoke-free spaces and in the eradication of tobacco advertising. Similarly, neither the graphic health warnings on tobacco packaging nor the anti-smoking campaigns have yet had the intended impact.